Creative Gifting Inc.

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Buyer: Small Staffing Company

Product: Stress Ball

Objective: To introduce their company to the community, promote their services and stimulate their client base at a local chamber event

Product Solution: My client recently purchased an existing staffing company and wanted to introduce his company to as many prospects as possible so we designed a new tag line for this event that fit with the company name and existing logo. The goal was to hand out stress balls only to those attendees who actually signed up for more information on their services and for those who had an immediate need for these services.

Client Results: As a direct result of this marketing campaign my client saw an increase in the number of inquiries about staffing needs. He also used a color theme design to his display table and offered a give-a-way for those attendees wo dropped a card into the jar on their table. He signed 3 new clients within the week following the event.

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