Creative Gifting Inc.

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Buyer: Plumbing Services Company

Product: Letter Opener & Magnet

Objective: To attract attention and gain company visibility at local trade shows in order to increase client base

Product Solution: A plumbing company wanted to increase their visibility and prospective client base at a local trade shows. Their goal was to have a take away item that stood out from the other companies so we decided on a transparent letter opener and special magnet. The letter opener included a one color imprint to include their web site. The magnet provided more information about the many services they offer. The magnet was a .030 ml, rounded corners product that achieved a nice balance of company colors and white space. They planned to hand out some of each product at the upcoming trade shows they exhibited in and to track the number of appointments they took at each show.

Client Results: Each show provided them with an increase in their prospect base and resulted in several new clients both from the shows and from referrals they received as they handed these items out at networking events.

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